It’s bigger! It’s better! It’s back!

Welcome to the 2nd edition of IndiaSocial Summit, 2,3,4 April 2012, New Delhi, India.

Summit Theme

Parallel themes for this year’s conference work upon present needs to scale &  integrate and working upon vision for the future.

• Social is business

Convinced about the impact of social media on brands and organisations, the need has moved to integrating social into organisation wide processes; looking at scaling up presence, size and spends ; developing long-term strategies and programmes; look at usage and participation beyond marketing; measure impact on brand health, marketing success, sales, efficiencies, collaboration, innovation, customer service; understand influence and influencers; and more.

The conference will focus on helping businesses integrate and scale social.

• Brands for the future

It is no longer good enough to stay on top of the present as things changing rapidly. Let’s take a look at the future; the future of everything business – the future of brands, of marketing, of content, of media, of insights, of reputation, of commerce

It will be a platform for business, learning and community engagement bringing together marketers, media owners, agencies, social media practitioners and the community. We aim to create a unique experience for each participant segment.

The Experience

We analysed the audience segments that the conference attracts and plan to create a unique experience for each one.